Bollywood Hungama·
SCOOP: PVR Inox Pictures bets BIG on Shraddha Kapoor’s Eetha with Rs. 80 cr deal; eyes long term association with Maddock Films for Stree 3, Mahavatar, Shakti Shalini
Yesterday, Bollywood Hungama reported that a week ago, Jio Studios exited as the distributor of the Dinesh Vijan-produced Eetha starring Shraddha Kapoor in the lead. Now, PVR Inox Pictures has come on board to distribute Eetha. As expected, this development sent shockwaves through the industry, as Maddock has often associated itself with Jio Studios on the distribution front. We have now learned that PVR Inox Pictures paid a hefty amount to secure the period drama. While reports suggest the dis…
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