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Gen Z makes up 52% of Amazon's fashion and beauty customer base in India

Gen Z shoppers drive Amazon's festive growth as premium brands double their sales share to 20%, while non-metro markets account for over half of fashion and beauty orders

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Business StandardCenter·2h ago
Gen Z makes up 52% of Amazon's fashion and beauty customer base in India
Gen Z shoppers drive Amazon's festive growth as premium brands double their sales share to 20%, while non-metro markets account for over half of fashion and beauty orders
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Gen Z makes up 52% of Amazon's fashion and beauty customer base in India

How 1 sources are covering this

Gen Z makes up 52% of Amazon's fashion and beauty customer base in India

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