Bollywood Hungama·
Mirzapur: The Movie gets special PVR INOX takeover ahead of September release; details inside!
On August 14, 2026, PVR INOX Limited, Excel Entertainment and Amazon MGM Studios announced a landmark association for Mirzapur: The Movie, marking a unique moment as the iconic franchise arrives in cinemas. To celebrate the occasion, PVR INOX becomes ‘MIRZAPVR’ — a special takeover across key cinemas, anchored by the campaign thought: “MIRZAPVR — Bhaukaal Ab Bade Parde Par.” For PVR INOX, the collaboration highlights the growing opportunity for powerful, fan-loved IPs to create distinctive thea…
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