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YouTube Ecosystem Adds Over Rs 18,000 Crore To India's GDP, Supports 9.6 Lakh Jobs In 2025
73% of creators who monetise content on YouTube consider the platform to be their primary source of income.
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The findings point to a significant shift in India's digital creator landscape, where independent content creators are increasingly evolving into full-fledged media enterprises, driving employment and local economic activity across both metropolitan centres and smaller towns.
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The findings point to a significant shift in India's digital creator landscape, where independent content creators are increasingly evolving into full-fledged media enterprises, driving employment and local economic activity across both metropolitan centres and smaller towns.