Economic TimesLean R·
OnePlus confirms India will be business as usual in spite of US, Europe exit
OnePlus India operations will continue despite exiting US and European markets. Parent company Oppo is restructuring its global business to focus on Asian markets. OnePlus has faced increasing competition and declining global market share recently. Data shows a significant fall in OnePlus' Indian smartphone market share by volume. Closer integration with Oppo has also affected brand distinction and consumer perception.
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