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IPL commercially mature, but wider ecosystem has yet to catch up: EMW CEO

Michael Rocha-Keys says stable calendars, investable franchises, effective distribution and athlete storytelling are essential to unlocking the wider commercial potential of Indian sport

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Business StandardCenter·2h ago
IPL commercially mature, but wider ecosystem has yet to catch up: EMW CEO
Michael Rocha-Keys says stable calendars, investable franchises, effective distribution and athlete storytelling are essential to unlocking the wider commercial potential of Indian sport
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IPL commercially mature, but wider ecosystem has yet to catch up: EMW CEO

How 1 sources are covering this

IPL commercially mature, but wider ecosystem has yet to catch up: EMW CEO

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