Delhi HC asks FSSAI not to cancel ITC's licence over ‘100%’ claims
In May 2025, FSSAI issued an advisory to all food business operators, asking them to discontinue the usage of “100%” on food product labels, packaging, and promotional content
In May 2025, FSSAI issued an advisory to all food business operators, asking them to discontinue the usage of “100%” on food product labels, packaging, and promotional content
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In May 2025, FSSAI issued an advisory to all food business operators, asking them to discontinue the usage of “100%” on food product labels, packaging, and promotional content
The Delhi High Court on Tuesday asked the FSSAI not to cancel for the time being ITC Ltd's licence over failure to comply with directives asking the conglomerate to remove all "100 per cent" claims in relation to its product, 'Aashirvaad M.P Chakki Atta'. Justice Swarana Kanta Sharma granted interim protection to ITC on its petition challenging the FSSAI advisories and notices to discontinue the usage of the term "100%" for its product or face suspension of FSSAI License. "Since the issue regar…