Business StandardCenter·
Consumer spending on ITC's Savlon, Nimyle to double in medium term
Consumer spending on Savlon and Nimyle, the two brands acquired by diversified conglomerate ITC Ltd in the health and hygiene segment, is expected to more than double to cross Rs 2,000 crore in the medium term, driven by product innovation, portfolio expansion and deeper market penetration. Post their acquisitions, both brands have registered a multi-fold growth under ITC's ownership and together have crossed Rs 1,000 crore in consumer spends, growing at over 20 per cent annually, according to …
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