Economic TimesLean R·
Microdramas boom in a shrinking Hollywood
LOS ANGELES: When Craig Williams opened his production facility in downtown Los Angeles two years ago, he thought he would rent out the converted furniture warehouse for the occasional music video to sustain his fledgling film business.Williams was blindsided by a phenomenon that quickly overtook his production space: microdramas, vertically shot serials delivered in two-minute episodes, played on phones."It started getting booked - and continued to get booked - with microdramas," said Willia…
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