The biggest lie we tell kids about college
For more than two decades, I have sat across tables from thousands of families. Their backgrounds of cities, incomes and aspirations may vary but every conversation begins with the same question: “Which college has the best placements?”As a consultant and a parent, I understand where that question comes from, for parents. For them, it is the biggest financial decisions of their lives connected with their children with far reaching consequences. And I also appreciate why it is the first thing th…



