Economic TimesLean R·
Zepto brings back subscription via invite-only club membership programme
Zepto has introduced an invite-only paid membership program called Zepto Club. This new offering provides members with flat five percent cashback and priority delivery. The program marks Zepto's return to subscription services after earlier attempts. Zepto Club competes directly with Swiggy's similar membership offering for customers. This move is part of Zepto's strategy to enhance its customer offerings.
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