Times of India·
Vimal Elaichi Case: Shah Rukh, Ajay, Tiger respond to FDA
Maharashtra FDA Commissioner Tukaram Mundhe confirmed that Shah Rukh Khan, Ajay Devgn and Tiger Shroff replied to notices over their Vimal Elaichi advertisement, which the regulator calls surrogate advertising. Two actors sought hearings, now concluded. The FDA cited food safety law provisions, saying endorsers cannot evade responsibility, and is proceeding further.
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